Email, CRM & Automation Expert
Hi,
Do you see yourself being responsible for…
Our client is a national BtoB retailer with hubs across the country. Active in the industry of power tools and construction.
This company took the clear direction of e-Commerce and recently established a new business unit focusing on digital business models and online presence. This includes e-commerce activities, online marketing initiatives and digital proposition. It's a young and dynamic department with a startup Their ambition is to make the company the online market leader in the sector.
As an Email Marketing Expert, you will get the unique opportunity to manage from A to Z the email marketing & automation activities within the online marketing team. This means that on the one hand you will work on projects for the development of this discipline and at the same time you have the opportunity to test your ideas and approach based on your campaigns, e-mails, strategy and the results. You will report to the Digital Marketing Strategist.
Do you have...
Yes? Then apply here!
Do you see yourself being responsible for…
- email marketing within the online marketing team of company?
- You see yourself focussing on the customer journeys, email marketing strategy and all email traffic across digital channels (e-commerce, apps, etc.)
- the implementation of this strategy by means of email marketing tools, various flows, campaigns and marketing automation tactics?
- Overviewing the email campaigns, in which you take care of the layout, design, content and communication?
- ensuring a good segmentation and personalization and qualilty controle of the database?
- Analyzing & evaluating the email marketing strategy on a regular basis and propose possible optimizations through A/B testing and calculated trial and error?
Our client is a national BtoB retailer with hubs across the country. Active in the industry of power tools and construction.
This company took the clear direction of e-Commerce and recently established a new business unit focusing on digital business models and online presence. This includes e-commerce activities, online marketing initiatives and digital proposition. It's a young and dynamic department with a startup Their ambition is to make the company the online market leader in the sector.
As an Email Marketing Expert, you will get the unique opportunity to manage from A to Z the email marketing & automation activities within the online marketing team. This means that on the one hand you will work on projects for the development of this discipline and at the same time you have the opportunity to test your ideas and approach based on your campaigns, e-mails, strategy and the results. You will report to the Digital Marketing Strategist.
Do you have...
- a bachelor's or master's degree in communication, marketing and 2-3 years of work experience, more specifically in email marketing, automation and CRM?
- a proven track record and have email-marketing experience?
- worked on a project basis with campaign tools, defined the processes and the approach?
- a results-driven focus and would you like to get the maximum out of your strategy and e-mails in terms of CTR, conversion and turnover?
- Experience with HTML and CSS and knowledge? Adobe Photoshop? That's a plus!
- a fluent pen in Dutch. French too? Even better!
- the attitude of a 'quick learner' and like to brush up your knowledge, within the domain of e- mail and automation?
- The mentality of a self-starter, go-getter and have a healthy dose of entrepreneurial hands-on approach?
Yes? Then apply here!
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